INDENA LAUNCHES NEW WEBSITE FOR OPEXTAN^®
Provides information on Opextan^® olive fruit extract and its beneficial properties for skin health


Milan, August 28th, 2008 – Indena, the world’s leading company dedicated to the identification, development and production of active principles derived from plants, launches the new website dedicated to Opextan^® www.opextan.info.

Opextan^® is a patented olive fruit extract proven to have remarkable antioxidant and skin protective capability for healthy, beautiful skin.
The website offers easy access to product details with separate sections for customers and other potential visitors. Each section is specially designed to reflect the unique needs of the different audiences.
The new website is a virtual meeting point for Indena and its customers and shows the company's deep dedication to clear and complete information about its products. Information available at the website includes: Olive tree facts, olive extracts and the manufacturing process, the importance of standardization and advertisements.
Customers and their end-use customers can read about the specific health benefits of the Indena olive extract Opextan^®.

Christian Artaria, Indena Marketing Director, has said: "the new Opextan^® website is designed to offer our customers, and in turn their industry customers, the ability to navigate directly to the information they need”. 
The Opextan website follows the other websites dedicated to Soy and Bilberry extracts Soyselect^® and Mirtoselect^®: "The Indena product websites - continued Artaria - are segmented into distinct sections with the features and benefits for our products presented in a way that is tailored to meet the needs of distinct customers".